If your startup business wants to protect its intellectual property rights, it is important to apply for a patent for your invention. If you do not feel ready to file for a patent yet, you can file for a provisional patent, which allows you to establish a formal filing date in the future. There are dangers of filing a provisional patent, and the services of a patent attorney could be very useful for your business. Here are some resources for filing for a patent in New York, NY. Read more...

In broad terms, an advertising agency is a marketing consultant. For a startup, spending on advertising can really broaden your customer base. Design campaign ads that intrigue and leave positive impressions, whether through TV ads, social media, or direct mail. Branding and public relations are forms of advertising. Learn to work on marketing strategies that reach target audiences using commercial advertising sales techniques. Please scroll down to learn more about how your startup business can use advertising in New York, NY. Read more...

If you are a startup business, it is a good idea to analyze the market and figure out market trends for your business. The market research will help you reach your target customer and to know your key demographic. Get more information from the market research companies in New York, NY listed below. Read more...

It should be part of your startup business’s business strategy to have a human resources infrastructure in place before you hire. You should start with an organized payroll system or possibly outsource the handling of your payroll. It enhances your business development when you can attract top-notch employees with a good benefits package. Please scroll down to learn more about human resources in New York, NY. Read more...

Everyone needs to go to the dentist. Even if you brush your teeth regularly, floss and rinse, it won’t replace the standard 6-month teeth cleaning that prevents periodontal diseases. Your dentist will perform an initial dental exam and take dental x-rays that will help establish a regimen. Don’t go without a dentist because you think you can’t afford it. There are many cost effective dental plans designed for people like you. Having dental insurance will save you money when a dental emergency comes up such as a root canal. Please scroll down to get access to the dental insurance providers in New York, NY listed below that can help and even direct you to the best dentists around New York. Read more...

Keeping payroll costs down is just one of the many reasons to use a Virtual Assistant for your business. Read on and knwo more details. Read more...

Common invention-related questions answered by invention marketing/licensing expert Russell Williams of Invention Home. Read on and know more. Read more...

The key to great branding lies in hitting your target market right between the eyes. In other words, you need a well thought-out plan for creating the right impression with the right audience (the smaller, more niche the market the easier this is to accomplish). Then make sure you create that impression consistently with everything you do. Read more...