Seasonal Sales Consultants Daphne AL

Take advantage of the seasonal spending spike and increase your small business sales. To maximize holiday transactions, the Sloan brothers offer this series of six key strategies.

Holiday series:

• Focus on customer’s ‘pain points’ during the holiday season
• Organize a holiday shopping season clearance sale
• Building customer relationships through email marketing
• Keep your best customers happy this holiday season
• 3 tried-and-true sales strategies to increase holiday transactions
• Blast your email opt-in list during the holidays

Your goal this holiday season is to convert the maximum number of shoppers into buyers before the holidays end. One way is to take a thoughtful inventory of your shoppers’ “pain points” and serve up solutions to make the hurt go away.

Make it easy to get holiday merchandise: Now might be the time to drop your shipping fees to a low flat rate – then take another step. Shoppers buying last-minute gifts online may have stepped over the time-line for shipping. One strategy is to allow customers to order online, then pick up their purchases at your store. Best Buy does it, and has found that, of its online customers who picked up orders at its stores, close to 60 percent made more purchases while there.

Have the holiday gifts they’re looking for: Ask a parent of a young child about holiday pain points and they’re likely to tell you about fruitless trips to umpteen stores in search of a Tickle Me Elmo doll. There’s n...

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