Franchise Buying Advice Severn MD
Franchise Buying Advice: Make Pancakes!
Franchising has done for business what Bisquik did for flapjacks: took a proven recipe, packaged it with easy-to-follow instructions and left a little room for imagination and hands-on work.
Voila — successful, delicious, expected results.
Comparing franchising to Bisquik is a bit of an over simplification, but there are definite similarities. Like Bisquik, when you buy a franchise you’re buying a “recipe for success” based on proven results (at least that's the idea). Just follow the simple directions step by step and reap the rewards.
This doesn’t guarantee success but your potential as a franchisee is greatly enhanced by a strong franchise system.
So how do you tell a strong franchise system from a weak one?
The best place to start is with existing franchisees:
- Are they established?
- Are they happy with company support and training?
- Are they making money?
- Would they do it again?
- Did the franchise meet their expectations?
- Most importantly, are your expectations similar?
Happy franchisees who are making money are strong signs of a healthy franchise system. Anything less should be a big, red flag.
When talking to franchisees, ask them what their daily responsibilities are – what do they do every day? It's important to know that you could stumble upon a very healthy franchise system, but if the daily routines of the average franchisee aren't how you want to spend your days, you’ll likely fail.
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